Action Bar Slide Out Toggle

New Toyota Prius

Defining the future, leading the way

Redefining hybrid for over 20 years

The car that defined Hybrid more than two decades ago is still redefining it today. Prius combines intelligent design and technology to deliver dynamic performance and excellent handling, making this a car that is as fun to drive as it is efficient. It’s also quieter than ever, for a tranquil driving experience that always puts you at ease.

More grip for extre reassurance

Enjoy peace of mind with Hybrid AWD-i

The innovation continues with Hybrid AWD-i. Tailormade for Prius, it’s the first time a car in this class has had an intelligent all-wheel drive system. Designed to provide extra control in low-grip conditions such as rain and snow, it gives you added peace of mind when you really need it. Because it’s so compact, you don’t have to compromise on efficiency or boot space.

In the right conditions Hybrid AWD-i is designed for lowgrip conditions such as rainy roads, snow-covered streets and wet cobblestones. At the right speeds Under 6 mph, Hybrid AWD-i is always on, helping you start smoothly. Between 6 and 43 mph, it engages when needed.

Toyota Prius AWD-i
Toyota Prius

Contemporary Design, Intelligent Drive​

The clean lines of an eye-catching silhouette

This is a car with a contemporary look that matches its advanced capabilities. The new design keeps the iconic triangular Prius silhouette, but updates it with distinctly modern clean lines designed to optimise airflow. The result is a car that’s as pleasing to the eye as it is a pleasure to drive.

Genuine comfort and intuitive technology

A cabin designed for everyday driving

When it comes to creating an inviting space, every detail counts. The Prius cabin combines quality materials with clean, contemporary design, while ergonomic seats come in a range of stylish new fabrics. A large Head Up Display* projects speed, hybrid data and radar-assisted warnings for vehicle distance directly onto the windscreen, while the intuitive Toyota Touch® 2 with Go navigation§ system makes entertainment and navigation simple.

* Standard on Business Edition, Business Edition Plus and Excel grades.

§ Standard on Business Edition Plus and Excel grades.

Air conditioning

Dual-zone automatic air conditioning uses sensors to direct airflow only to the seats that are occupied.

Wireless charger*

A large wireless charging tray lets you keep compatible devices charged without the need for cables.

Toyota Prius interior

Prius Models and Features

Toyota Prius - Active - 5 Door Hatchback


• 15" Alloy Wheels (5-double spoke)
• Height adjustable and electric lumbar support driver seat
• Toyota Touch 2 Multimedia System
• Toyota Safety Sense, including Pre-Collision System with Pedestrian Detection

Toyota Prius - Business Edition - 5 Door Hatchback
Business Edition

In addition to Active
• Smart Entry & Push-button Start
• Blind Spot Monitor and Rear Cross Traffic Alert
• Heated driver and passenger front seats
• Colour Head-up Display

Toyota Prius - Business Edition+ with 15" Alloy Wheels - 5 Door Hatchback
Business Edition Plus

In addition to Business Edition
• 17" Alloy Wheels (5-spoke)
• Simple Intelligent Park Assist
• Front and Rear Parking Sensors
• Toyota Toyota 2 with Go Navigation

Toyota Prius - Excel with 15" Alloy Wheels - 5 Door Hatchback

In addition to Business Edition Plus
• Auto Wipers
• Black Leather seats
• JBL Premium Sound System with 10 speakers
• Toyota Toyota 2 with Go Navigation with Voice Recognition

Left Right


The Prius is powered by a 1.8-litre petrol-electric engine. Paired with automatic transmission, this returns as much as 94.1mpg and produces CO2 emissions as low as 70g/km. Not only is the vehicle extremely fuel-efficient, it is also able to go from 0-60mph in approximately 10.8 seconds.

Technology and safety

The Prius comes with a six-speaker Toyota Touch 2 multimedia system, a seven-inch display screen, DAB radio, Bluetooth connectivity and USB and AUX inputs. Audio and telecommunication functions can be safely and easily operated using steering wheel-mounted controls.

The vehicle has been awarded a five-star crash-test rating by Euro NCAP. Driver aids include an Anti-lock Braking System, Lane Departure Alert (with steering control), Adaptive Cruise Control and Pre-collision System with Pedestrian Detection. Among the car’s range of passive safety features are seatbelt reminders, seatbelt pre-tensioners and force-limiters, seven airbags, ISOFIX fixtures and childproof door locks.

Contact RRG Group today

One of the best, if not the best, of its kind on the market, the all-new Prius is available now from RRG Group. If you would like to take a closer look at it, don’t hesitate to book a test drive by completing our online contact form. You could also pop into our dealerships, which are easily located in Manchester, Lancashire and West Yorkshire.

Toyota Relax

Toyota Relax, a ground-breaking new Toyota warranty, gives Toyota owners 12 months/10,000 miles’ cover for their vehicle each time they have it serviced at an official Toyota centre. The warranty is automatically applied and there is no extra cost to the customer.

Find out more

Toyota Prius Large head up display
Technology Large head up display A large Head Up Display* projects speed, hybrid data and radar-assisted warnings for vehicle distance directly onto the windscreen, while the intuitive Toyota Touch® 2 with Go navigation§ system makes entertainment and navigation simple.
Toyota Prius
Headlights LED
Toyota Prius interior
Interior Spacious